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Managing in a Global Economy (DLMBGE)

Modulbezeichnung: Managing in a Global Economy

Modulnummer:

DLMBGE

Semester:

--

Dauer:

1 Semester

Modultyp:

Pflicht, Wahlpflicht

Zu Details beachte bitte das Curriculum des jeweiligen Studiengangs

Regulär angeboten im:

WS, SS

Workload: 150 h

ECTS Punkte: 5

Zugangsvoraussetzungen:

None

Unterrichtssprache:

Englisch

Kurse im Modul:

Workload:

Self-study: 90 h
Self-examination: 30 h
Tutorials: 30 h

Kurskoordinatoren/Tutoren::

Please see the current list of tutors on the Learning Management System.

Modulverantwortliche(r):

Prof. Dr. Jürgen-Matthias Seeler

Bezüge zu anderen Programmen:

• Master of Business Administration (IUBH DL)
• Master International Management (IUBH SoBaM)
• MBA International Business (IUBH SoBaM)

Bezüge zu anderen Modulen im Programm:

• Leadership
• Strategic Management

Qualifikations- und Lernziele des Moduls:

On successful completion of this course, students will be able to:

  • Recognize and explain the cultural, social, economic, historical, and political differences that affect strategic decision making on an international/global scale.
  • Gather specific information and conduct reliable assessments of the opportunities and risks related to business activities in different geographical market regions and specific national markets.
  • Describe the impact of culture on international business activities.
  • Identify different options for market entry and market development and participate in strategic planning activities that address these issues.
  • Design and evaluate different organizational structures for international businesses and design measures to optimize organizational structures for international operations.
  • Design, evaluate, and optimize human resource management practices for global and multinational companies.
  • Explain options for international marketing and select an appropriate marketing mix relative to specific products/services and the target market.
  • Plan multinational or global supply chains.
  • Oversee strategic decisions regarding international accounting practices and the remuneration of expatriate staff.
  • Identify and manage challenges associated with operating in an international/global business environment, such as the procurement and coordination of resources and human resource management.
  • Develop business plans that implement specific organizational, marketing, and distribution strategies in selected regions/countries

Lehrinhalt des Moduls:

  • The nature of international business and multinational enterprises
  • Strategic management and globalization
  • International business operations management
  • Organizational structures of international business
  • Cultural diversity and international business

Lehrmethoden:

See the contributing course outline(s)

Literatur:

See the contributing course outline(s)

Anteil der Modulnote an der Gesamtabschlussnote des Programms:

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Prüfungszulassungsvoraussetzung:

Abschlussprüfungen:

See course outline(s)

Exam, 90 minutes (100%)